citytv & cityline rebrand
Rogers, a prominent media conglomerate in Canada, operates a diverse portfolio of multi-channel broadcast stations with extensive national coverage. Notable television properties include the City network, a conventional multi-station channel, as well as leading specialty stations such as FX, OLN, and G4. Spearheading and assisting with numerous rebranding initiatives, particularly within the robust City group of brands. This family of entities encompasses a wide range of broadcast and custom-produced content, including daily news outlets such as City News, morning productions like Cityline, and a comprehensive array of digital platforms.
Client
Rogers Sports & Media
Role
Graphic Designer
Project Framework
Rebrand, Brand Guidelines, Brand Identity & Guidelines, Digital/Print Collateral, Photography Direction, OOH, Media Buy, Advertising & Campaign, Logo Design, Packaging, Trade Advertising, IAB Ads, Digital Ads, Homepage Takeovers